Tomorrow's Engineers Week 2014
Tomorrow’s Engineers Week 2014 will take place between Monday 3 and Friday 7 November 2014.
Tomorrow’s Engineers Week (#TEWeek14) takes place from 3-7 November 2014 and aims to change perceptions of engineering among young people (focusing on 11-14s), their parents and teachers.
The week celebrates the everyday engineering heroes that design, create and innovate to improve our lives.
Launched by the Department for Business, Innovation and Skills (BIS) in 2013 in partnership with the engineering community, the first Tomorrow’s Engineers Week involved over 70 engineering organisations, 65 events or local activities and over 200 schools.
This year the Tomorrow's Engineers Week campaign, led by EngineeringUK with the support of the engineering community and BIS, will use social media as well as traditional PR to shine the spotlight on engineering. We'll be giving young people the chance to talk directly to engineers and win great prizes, as well as reaching the people who influence them.
We'll be highlighting:
• The benefits of engineering careers to young people;
• The opportunities for young people to experience these careers and to become the everyday engineering heroes of the future;
• The many engineering jobs available to young people, especially girls.
We're calling on all groups including businesses, professional institutions, engineers, schools, teachers, universities, colleges, politicians and parents to be involved in the week. Organisations can get involved in a number of ways and you can help us put engineering "on the map" by running an activity to inspire young people about a career in engineering. Activities could include:
• Workshops or activities in schools
• Work experience days for students
• Making positive engineering announcements during the Week
• Writing to your MP to engage them in the Week and/or your activity
• Providing case studies or experience prizes
• Helping to promote the Week on your website and stakeholder channels
• Supporting the Week on Facebook and Twitter
There are lots more ways to be involved in the week, whether you represent an engineering company, a university or college. Or perhaps you're a parent, guardian, teacher, politician or an engineer yourself. Linking these country-wide activities together under Tomorrow's Engineers Week 2014 will help give the campaign the maximum possible impact.
In the Tomorrow's Engineers Week toolkit we've put together everything you need to get involved in the week, including ideas for activities you can do, the key subject and career messages for young people, campaign resources and branding, as well as helpful hints and tips if you haven't been involved in a campaign before.
You can take a look at the toolkit here and we hope you’ll join us to make Tomorrow’s Engineers Week 2014 a huge success.
For all media enquiries please contact Tamzin Caffrey at email@example.com or 020 3206 0415.